And they said, Vivy Yusoff is a ‘Thanos Hijabister’.

The famous homegrown brand, dUCk, a brand specially made for “urban millenial” women who wears hijab is launching its new limited Ducks collection and it seems like their “dUCkies” can’t keep their hands off the new duck collection!

The Luxe Chiffon Lace dUCk are limited edition scarves, the material is believed to be “meticulously handcrafted with over 1,300 brilliant Austrian-made Xirius Rose Swarovski crystals”. 

 

 

 

View this post on Instagram

 

 

The cat (or dUCk) is out of the bag — and after keeping this secret for SO long I’m really excited for this unveiling! Introducing The Luxe Chiffon Lace dUCk, which glistens brilliantly with more than 1,300 stunning Austrian crafted Swarovski crystals. Delicate, elegant and oh so opulent, this one is a treasure that was so much fun to create. Ready to see more? ✨ – D. #duckscarves

A post shared by The dUCk Group (@theduckgroup) on Jul 3, 2019 at 7:18pm PDT

Datin Vivy Yusof, Malaysian’s entrepreneur and co- founder of the dUCk group announced on Instagram that 4 colors sold out around 7.30 A.M this morning. Woah! For a shawl price around RM 2500. Way to go!

 

 

 

View this post on Instagram

 

 

Got an appetite for something Luxe like my gal @vivyyusof here? The Luxe Chiffon Lace dUCk in Nude really shows off the beauty of those gorgeous Swarovski crystals in such a classy way. Definitely a timeless piece that will turn heads. Comment if you’re loving this look as much as I am! ? – D. #duckscarves

A post shared by The dUCk Group (@theduckgroup) on Jul 3, 2019 at 8:35pm PDT

Even the box that comes with the Lace collection screams luxury with a Swarovski crystals too.

 

 

 

View this post on Instagram

 

 

All that glitters makes me swoon! I’m still sworn to secrecy, but nobody said I couldn’t tease! ? So here’s a little hint, just for you. An elegantly decorated black #duckbox. What could be in it? Take a wild guess! ? – D.

A post shared by The dUCk Group (@theduckgroup) on Jul 3, 2019 at 2:19am PDT

And as always, there’s a lot of backlash on social media about the price tag, but dUCk isn’t like any other brand as it carries its own target market. Plus, if we were about to take a look on the market of this whole Swarovski -accessorized scarves, the price is considered to be quite affordable. One particular brand once sold their bawal for RM 50,000! You can definitely buy maybe..a bike with that price.

Luxury fashion has its price. If you can afford it, then go for it. If not, then let’s work hard and show some love and support to our homegrown brand. Good job to Vivy and the duck team!